Maximizing Merch Revenue: Why Artists Should Choose atVenu

When touring, merchandise sales are a key revenue stream for artists. Choosing the right point of sale (POS) system can make a big difference. While Square is popular, atVenu offers specialized features that better meet the needs of touring artists, helping to maximize merchandise revenue, settle faster, and report sales to SoundScan (Luminate) seamlessly. Here's why atVenu is the superior choice:

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1. Tailored for the Music Industry

Unlike general POS systems like Square, atVenu is designed specifically for the live music scene. It addresses the unique needs of touring artists, from having digital count in sheets to easily track and manage inventory, adds, and comps from show to show but for an entire tour as well.

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2. Comprehensive Merchandise Management

atVenu provides robust inventory tracking and sales reporting, making it easy to manage and monitor which items sell best. Real-time updates ensure artists can adjust strategies as needed. Learn more about our different merchandise management packages here.

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3. Quick and Accurate Settlements

atVenu simplifies post-show settlements with detailed reports that break down sales by item, payment method, and tax. This speeds up the reconciliation process with venues and promoters. Settlements include:

show information
tax rates
attendance
capacity information
venue rep information
venue and artist cuts
credit card/cash payments (if you use atVenu Register, these will be automatically added into the sheet)
show adjustments
venue adjustments
Settlement breakdown
Final payment breakdown
Cash from show
any additional information you want to have included and recorded for the future
signature and settled by details

For more information on the atVenu Settlement process, click here

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4. Integrated SoundScan Reporting

Every sale made through atVenu is automatically reported to SoundScan when using atVenu Register, ensuring accurate chart tracking without the hassle of manual reporting.

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5. Versatile Payment Options

atVenu supports various payment methods, including Tap to Pay and RFID wristband payments, both with WiFi and in offline mode so no matter what payment method, you're covered.

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6. Data-Driven Insights

atVenu offers detailed analytics, helping artists understand sales trends by item, size, and by show so you not only can track your inventory and sales over time but easily pull your counts into each show to save time.

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